Article Written by Chris Morris, CNBC.com
- Gen Z accounts for 61 million people in the U.S., a group larger than Gen X.
- Hiring Gen Zers will require more of a marketing effort by companies. This group is looking more for good day-to-day work experiences.
- Managers say it will be more difficult to manage and train Gen Z employees than older generations, since they are not as savvy at social interaction, according to a national survey by APPrise Mobile.
A new generation is starting to enter the workforce, and the office as you know it could be about to change dramatically. Generation Z — people born after 1996 — is about to hit the working world in a big way. Consulting firm BridgeWorks estimates that Gen Z accounts for 61 million people in the U.S., a number that’s already larger than Generation X and two-thirds the size of the baby boomers.